Ipsa scientia potestas est ("knowledge itself is power")
Whether it was Ali ibn Abi Talib, Abul-Qasim Ferdowsi Tusi or Francis Bacon who first stated the aphorism "knowledge is power" but little would he know the relevance the statement still holds today. For companies, well executed data analytics can uncover hidden patterns, unknown correlations, market trends, customer preferences and other insightful business information. The findings can lead to more effective marketing, new revenue opportunities, better customer service, improved operational efficiency and competitive advantages over your rival organizations.
In a recent survey carried out by WBR Digital for the Data Insight Leaders’ Summit in Barcelona: 72% of respondents claimed they still struggle to perform sophisticated data analytics, so 76% of companies surveyed are investing in data analytics tools; with 70% of correspondents looking to increase spend and allocate more resources to their data function.
KNIME, KoNstanz Information MinEr (pronounced [naim]), is a software product developed by KNIME.com AG located in Zurich and Michael Berthold's Bioinformatics and Information Mining group at the University of Konstanz. As a product KNIME sits in the leaders' quadrant of Gartner's 2016 Magic Quadrant for Advanced Analytics Platforms.
Gartner, describes leaders as "vendors with a strong and proven track record in the market that are also likely to influence the market's broader growth and direction. Leaders are suitable vendors for most organizations to evaluate."
The History of KNIME
In early 2004 at the University of Konstanz, a team of developers from a Silicon Valley software company specializing in pharmaceutical applications started working on a new open source platform as a collaboration and research tool. When the first version of KNIME was released in 2006, several pharmaceutical companies began using it and, soon thereafter, software vendors started building KNIME-based tools. Today, KNIME users can be found in large'-scale enterprises across a wide range of industries including life sciences, financial services, publishers, retailers and e-tailers, manufacturing consulting firms, government and research - in over 50 countries.
How can we help?
As a first step check out the analytics on our website which is powered by KNIME. Next why not let us demo the benefits of KNIME to you. we can show how KNIME can highlight hidden trends in your data sets so it becomes a strategic revenue generating asset for your company, giving you a real competitive advantage. If you already use KNIME we can offer training, consultancy and strategy to guide you on your journey.